The Redesigned 2011 Explorer Is the Main Focus of Expectations of Ford

July 27, 2010 / by / 0 Comment

2011 Explorer

Ford motor corp. has been very excitingly working over the development of its news series of SUVs and the company is quite hopeful for the sale of the 2011 models as according to them the new models will come as a great surprise for the international markets. The Ford Explorer is one of the most recognizable able models of the auto industry and according to the company’s claims it has got the 95% name-recognition rate.

The company has claimed that they are bringing completely new interior and exterior out-look for the 2011 Explorer and it would be a whole departure from the conventional models of SUVs and the customers will experience a huge change.

According to group vice president Jim Farley, who is in charge of marketing Fords globally “Everyone knows the name, but what do they know about it now? So it’s my job to change what customers thought Explorer was versus what it has become” and also “Our job is to myth-bust.”

Photo by Thoroughbred Ford

Photo by Thoroughbred Ford

According to the specifications revealed by the company the coming model will be coming with a V6 engine that is going to deliver 290 hp and 255 lb-ft. So just wait and watch how the expectations of Ford will be fulfilled from this new model.


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